$100,000? $500,000? $1 million?
When people start looking at life insurance, one of the first questions is usually: “How much coverage do I need?” And unfortunately, there isn't one magic number. Your neighbour might need $250,000. Your coworker might need $1 million. A family with three young children, a mortgage and one primary income may need something completely different from a single person with no dependants.
The right question isn't “How much life insurance should everyone have?” It's: “If I wasn't here tomorrow, what financial responsibilities would still be here?” That's where the conversation should begin.
